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        <title>Brand Royalty</title>
        <link>http://brandroyalty.vox.com/library/posts/tags/king+of+shaves/page/1/</link>
        <description>By Will King, Founder, King of Shaves.</description>
        <language>en</language>
        <generator>Vox</generator>
        <lastBuildDate>Fri, 13 Nov 2009 13:32:25 +0000</lastBuildDate>
        <copyright>Copyright 2009</copyright>
        <docs>http://blogs.law.harvard.edu/tech/rss</docs> 
        <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category>  
 
        <item>
            <title>King of Shaves, Azor, the future of shaving.  Twitter, the future of customer interaction!</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-the-future-of-shaving-twitter-the-future-of-customer-interaction.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-the-future-of-shaving-twitter-the-future-of-customer-interaction.html?_c=feed-rss</comments>
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            <pubDate>Fri, 13 Nov 2009 13:32:25 +0000</pubDate>         
            
            <description>      Here at King of Shaves, a consumer centric brand, we hail the power of Twitter (original blog posting)  Many people in marketing feel that twitter is only good for posting notice of &#39;deals&#39; and from a &#39;brand engagement&#39; perspective, it&#39;s not that...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-azor-the-future-of-shaving-twitter-the-future-of-customer-interaction.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">dialogue</category> 
            <category domain="http://brandroyalty.vox.com/tags/">twitter</category> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">customer care</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category>   
        </item> 
 
        <item>
            <title>Inland Revenue (HMRC) win National Business Awards &#39;Marketing Strategy of the Year&#39;.  What?</title>
            <link>http://brandroyalty.vox.com/library/post/inland-revenue-hmrc-win-national-business-awards-marketing-strategy-of-the-year-what.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/inland-revenue-hmrc-win-national-business-awards-marketing-strategy-of-the-year-what.html?_c=feed-rss</comments>
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            <pubDate>Wed, 11 Nov 2009 00:16:26 +0000</pubDate>         
            
            <description>     Tonight was the presentation of the National Business Awards.  One of them was for &#39;Marketing Strategy of the Year&#39;.  Finalists included King of Shaves, Aviva and...the Inland Revenue.  Hector the Tax Inspector won.  Simon Vingoe, our Marketing Ma...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/inland-revenue-hmrc-win-national-business-awards-marketing-strategy-of-the-year-what.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">hector</category> 
            <category domain="http://brandroyalty.vox.com/tags/">inland revenue</category> 
            <category domain="http://brandroyalty.vox.com/tags/">hmrc</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category> 
            <category domain="http://brandroyalty.vox.com/tags/">national business awards</category>   
        </item> 
 
        <item>
            <title>King of Shaves Azor &#39;Shaveolution&#39; TV ad debuting in South Africa 23rd Nov. to 6th Dec.</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad-debuting-in-south-africa-23rd-nov-to-6th-dec.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad-debuting-in-south-africa-23rd-nov-to-6th-dec.html?_c=feed-rss</comments>
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            <pubDate>Tue, 10 Nov 2009 16:43:44 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f01240b5f66cf860e.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a7.vox.com/6a00cdf7f21ad4094f01240b5f66cf860e-50si&quot; alt=&quot;ShaveolutionTV&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     As well as airing in the UK from this Saturday, our &#39;Shaveolution&#39; TV ad is also debuting in South Africa, where King of Shaves &amp; our Azor system razor is now on sale at Clicks, South Africa&#39;s leading Health &amp; Beauty Retailer.  The critically acc...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad-debuting-in-south-africa-23rd-nov-to-6th-dec.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">south africa</category> 
            <category domain="http://brandroyalty.vox.com/tags/">razor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">clicks</category> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category>    
        </item> 
 
        <item>
            <title>King of Shaves Azor &#39;Shaveolution&#39; TV ad - on air for 3 weeks from Saturday 14th November.</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad---on-air-for-3-weeks-from-saturday-14th-november.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad---on-air-for-3-weeks-from-saturday-14th-november.html?_c=feed-rss</comments>
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            <pubDate>Tue, 10 Nov 2009 15:40:09 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f01240b5f66cf860e.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a7.vox.com/6a00cdf7f21ad4094f01240b5f66cf860e-50si&quot; alt=&quot;ShaveolutionTV&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     Our TV ad is back on air again in the UK from Saturday 14th November for 3 weeks, across Sky Sports 1, 2, 3, Extra and ESPN, as well as Dave and Dave Ja Vu.  With over 625,000 Azor handles &amp; 3,500,000 Endurium cartridges sold since launch, it wil...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-azor-shaveolution-tv-ad---on-air-for-3-weeks-from-saturday-14th-november.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">darwin</category> 
            <category domain="http://brandroyalty.vox.com/tags/">tv ad</category> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category> 
            <category domain="http://brandroyalty.vox.com/tags/">shaveolution</category> 
            <category domain="http://brandroyalty.vox.com/tags/">what people thought</category>    
        </item> 
 
        <item>
            <title>King of Shaves at Eton.  Young shavers, Brand hurricanes, 20s MBA&#39;s...&amp; Fireworks!</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-at-eton-young-shavers-brand-hurricanes-20s-mbas-fireworks.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-at-eton-young-shavers-brand-hurricanes-20s-mbas-fireworks.html?_c=feed-rss</comments>
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            <pubDate>Fri, 06 Nov 2009 14:26:15 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f0123ddb9c2fc860b.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a4.vox.com/6a00cdf7f21ad4094f0123ddb9c2fc860b-50si&quot; alt=&quot;Eton Entrepreneurship Society&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
    Courtesy Geoff Riley, head of economics at Eton College, I was delighted to speak to approximately 200 young shavers as part of a series of talks to their Entrepreneur Society, headed by co-secretary, Thomas Aedy.  Having gone to school at Kirkley...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-at-eton-young-shavers-brand-hurricanes-20s-mbas-fireworks.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">will king</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category> 
            <category domain="http://brandroyalty.vox.com/tags/">entrepreneurship society</category> 
            <category domain="http://brandroyalty.vox.com/tags/">eton college</category> 
            <category domain="http://brandroyalty.vox.com/tags/">tutor2u</category> 
            <category domain="http://brandroyalty.vox.com/tags/">geoff riley</category>    
        </item> 
 
        <item>
            <title>How King of Shaves is using the web to build its brand globally.  UTalkMarketing.com interview...</title>
            <link>http://brandroyalty.vox.com/library/post/how-king-of-shaves-is-using-the-web-to-build-its-brand-globally-utalkmarketingcom-interview.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/how-king-of-shaves-is-using-the-web-to-build-its-brand-globally-utalkmarketingcom-interview.html?_c=feed-rss</comments>
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            <pubDate>Wed, 04 Nov 2009 20:31:43 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f0123ddb6eaca860c.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a2.vox.com/6a00cdf7f21ad4094f0123ddb6eaca860c-50si&quot; alt=&quot;Azorbytimeout&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     Consumer Communities, Digital Dialogues and Shaving. The King of Shaves View. (original blog posting)  I was pleased to be interviewed by Clark Turner, founding editor of top online marketing site, uTalkMarketing.com a week or so ago, and was del...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/how-king-of-shaves-is-using-the-web-to-build-its-brand-globally-utalkmarketingcom-interview.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">twitter</category> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
            <category domain="http://brandroyalty.vox.com/tags/">will king</category> 
            <category domain="http://brandroyalty.vox.com/tags/">utalkmarketing</category> 
            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category> 
            <category domain="http://brandroyalty.vox.com/tags/">consumer forum</category> 
            <category domain="http://brandroyalty.vox.com/tags/">clark turner</category>    
        </item> 
 
        <item>
            <title>King of Shaves Proud to sponsor Brett Wells &amp; his team at Ingenico for Movember (IngenicMo)</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-proud-to-sponsor-brett-wells-his-team-at-ingenico-for-movember-ingenicmo.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-proud-to-sponsor-brett-wells-his-team-at-ingenico-for-movember-ingenicmo.html?_c=feed-rss</comments>
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            <pubDate>Tue, 03 Nov 2009 16:10:56 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f01240b73b10a860e.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a2.vox.com/6a00cdf7f21ad4094f01240b73b10a860e-50si&quot; alt=&quot;Movember 002&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     Back in 1993, a young guy called Brett Wells worked at SIPCO (Shell International Petroleum Company) in IT.  He was a friend of mine (still is!) and was one of the very first (like, the second!) to shave with the original King of Shaves shaving o...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-proud-to-sponsor-brett-wells-his-team-at-ingenico-for-movember-ingenicmo.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">movember</category> 
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            <category domain="http://brandroyalty.vox.com/tags/">brett wells</category> 
            <category domain="http://brandroyalty.vox.com/tags/">ingenico</category> 
            <category domain="http://brandroyalty.vox.com/tags/">ingenicmo</category>    
        </item> 
 
        <item>
            <title>King of Shaves Azor Sales Highlights, Sept 2009 (to week ending Oct 3rd).  Azor handle #5 by volume.</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-sales-highlights-sept-2009-to-week-ending-oct-3rd.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-sales-highlights-sept-2009-to-week-ending-oct-3rd.html?_c=feed-rss</comments>
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            <pubDate>Tue, 03 Nov 2009 15:18:20 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f011016725e6a860d.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a2.vox.com/6a00cdf7f21ad4094f011016725e6a860d-50si&quot; alt=&quot;KingofshavesLAYOUT&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     King of Shaves Azor continues to grow in the face of huge competition from &#39;Wilkinette&#39;.  According to sales numbers we received yesterday (and this is before our integrated TV advertising &amp; trade promotions kicked off early October) here are the...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-azor-sales-highlights-sept-2009-to-week-ending-oct-3rd.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://brandroyalty.vox.com/tags/">fusion</category> 
            <category domain="http://brandroyalty.vox.com/tags/">quattro</category> 
            <category domain="http://brandroyalty.vox.com/tags/">gillette</category> 
            <category domain="http://brandroyalty.vox.com/tags/">azor</category> 
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            <category domain="http://brandroyalty.vox.com/tags/">wilkinson sword</category>    
        </item> 
 
        <item>
            <title>King of Shaves Azor Halloween Jack o&#39; Lantern, courtesy Lucas Black.</title>
            <link>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-halloween-jack-o-lantern-courtesy-lucas-black.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/king-of-shaves-azor-halloween-jack-o-lantern-courtesy-lucas-black.html?_c=feed-rss</comments>
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            <pubDate>Sat, 31 Oct 2009 19:34:13 +0000</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://brandroyalty.vox.com/library/photo/6a00cdf7f21ad4094f01240b724109860e.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a1.vox.com/6a00cdf7f21ad4094f01240b724109860e-50si&quot; alt=&quot;39834044-95037e54c5f5fe979381829e945dc3d8.4aec8fab-scaled&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     Many thanks to Lucas Black for his great King of Shaves Azor Halloween Jack o&#39; Lantern.  Smoooooth.  (Gillette, eat your heart out).       &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://brandroyalty.vox.com/library/post/king-of-shaves-azor-halloween-jack-o-lantern-courtesy-lucas-black.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
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            <category domain="http://brandroyalty.vox.com/tags/">king of shaves</category>    
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        <item>
            <title>I give a &#39;Life in a Hurricane Brand&#39; presentation at the IoD, Institute of Directors</title>
            <link>http://brandroyalty.vox.com/library/post/i-give-a-life-in-a-hurricane-brand-presentation-at-the-iod-institute-of-directors.html?_c=feed-rss</link>   
            <author>nobody@vox.com(Will King)</author>
            <comments>http://brandroyalty.vox.com/library/post/i-give-a-life-in-a-hurricane-brand-presentation-at-the-iod-institute-of-directors.html?_c=feed-rss</comments>
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            <pubDate>Sat, 31 Oct 2009 13:39:56 +0000</pubDate>         
            
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     Courtesy Alex Mitchell, Head of Influencer Relations for the IoD (Institute of Directors) I was delighted to speak at their annual Chartered Directors conference on Thursday 29th October, to approximately 80 leading CEO&#39;s, Directors &amp; CFO&#39;s on wh...    &lt;p style=&quot;clear:both;&quot;&gt; 
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