Best razor missing on Gadget Show? Why? Because it wasn't a Gadget razor ?!?
Earlier this year, we were asked to supply an Azor to Channel Five's 'The Gadget Show' for possible inclusion in a feature on the best razors. Sadly, the Azor didn't make it to the 'final 5' as it wasn't viewed as a 'Gadget'.
In top spot was Gillette's (battery powered, micro-pulsing) Fusion (no surprises there, then) and in 3rd place, Wilkinson Sword's (battery powered vibrating) Quattro Titanium (complete with cut skin and an onscreen inability to trim).
I'm glad, in a way, the Azor didn't feature. The other three razors were electric, and showed no new 'cutting edge' technology at all. Our Azor is hopefully 'shaving simplified, without the cost'.
Maybe when the 'gadget' piece is omitted from the razor test, we'll be in with a shot, next time..
PS - both Braun (with 'Gillette Blade Technology) & Wilkinson Sword ran ads in the break. I'll be watching this 'GBT' - Gillette Blade Technology bit with Braun with interest...